Marketing Notes, Week Ending 6/29

Fun holiday week ahead; the Fourth 🇺🇸 falls on a Friday, which means an awful lot of people aren’t going to be working super hard this week.

Typically a great thing for those of you in biz dev mode, as folks are spending a little extra down time on their phones and sitting at their desk browsing.

For those of you hoping that the second half of 2025 might be a big opportunity to grow your business, I’d suggest using this week to answer a few questions and get real with them:

1. Can you identify your ideal client?

2. Do you know which medium is best to reach them?

3. Are you active on that medium?

4. How often?

5. Is the content / messaging good?

6. Is new business coming in currently?

7. Are they “ideals?”

8. Do they ever mention your content, specifically the medium you’re focused on?

9. Are you confident and would you be proud to point strangers, acquaintances, family, friends, and prospects to your marketing to see who and what you’re about?

If you’re serious about growing your biz you should be very serious about executing these items at a very high-level.

I hope you have a great week.

Talk soon,

Corey